Google Set for Richer Advertising on Smartphones

http://adage.com/digital/article?article_id=139471

What Mobile Payments Will Mean for the Marketing World

http://adage.com/digital/article?article_id=139439

Amazon Extends Payment Service to Mobile Devices

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=114852

What type of mobile apps do consumers retain and use?

http://www.bizreport.com/2009/10/what_type_of_mobile_apps_do_consumers_retain_and_use.html

JCPenney and Cellfire Launch U.S. Retail's First Mobile Coupon Scanning Program

http://news.prnewswire.com/DisplayReleaseContent.aspx?ACCT=ind_focus.story&STORY=/www/story/09-24-2009/0005100298&EDATE

Ads in Apps: Latest Techniques Demonstrated

http://adage.com/video/article?article_id=139371

ChaCha rolls out mobile couponing platform

http://www.bizreport.com/2009/10/chacha_rolls_out_mobile_couponing_platform.html

Clear Channel's iHeartRadio App Adds Video

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=115353

Female IPhone Users More Likely to Tune Out Mobile Advertising

http://adage.com/digital/article?article_id=139673

Apple Enables Purchases Within Free iPhone Applications

http://www.dmwmedia.com/news/2009/10/16/apple-enables-purchases-within-free-iphone-applications

U.S. Approves Mobile Digital Television Standard

http://www.dmwmedia.com/news/2009/10/16/u.s.-approves-mobile-digital-television-standard

 Author of over 175 published articles, Tim Hawthorne is Founder, Chairman and Executive Creative Director of Hawthorne Direct, a full service DRTV and New Media ad agency founded in 1986. Since then Hawthorne has produced or managed over 800 Direct Response TV campaigns for clients such as Apple, Braun, Discover Card, Time-Life, Nissan, Lawn Boy, Nikon, Oreck, Bose, the Heifer International. Tim is a co-founder of the Electronic Retailing Association, has delivered over 100 speeches worldwide and is the author of the definitive DRTV book The Complete Guide to Infomercial Marketing. A cum laude graduate of Harvard, Tim was honored with the prestigious "Lifetime Achievement Award" by the Electronic Retailing Association (ERA) in 2006.