AdSense for iPhone, Android Apps Goes Live Today

http://www.marketingvox.com/adsense-for-mobile-goes-live-today-044465/?utm_campaign=newsletter&utm_source=mv&utm_medium=textlink

Report: Ad Execs Stymied by DVR Ad Skipping

 http://www.mediaweek.com/mw/content_display/news/cable-tv/e3i3a983edc0e93a51b96899546994ac1ce

Dish, GroupM, Invidi Prep Ad System

 http://www.adweek.com/aw/content_display/news/media/e3ica1b8f186dc40803e574e4c56ba6088c

Smartphones, social networks to boost mobile advertising

http://www.reuters.com/article/technologyNews/idUSTRE55S2FY20090629

Study: IPTV Could Eclipse Broadcast Sooner Than Expected

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=108860