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Lead Generation via DRTV is a Natural

- Mike Newman's blog
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Imagining a Direct Response iPad App
For advertisers, the debate about whether Apple’s iPad provides superior experiences to its iPhone or Macbook is moot. With close to two million iPads sold in the U.S. by the end of June — and more than 200,000 more units selling weekly — iPadders are a rapidly growing enough audience to target with advertising.

- Tim Hawthorne's blog
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- 113 reads
Tim's Picks for the Week!
- Tim Hawthorne's blog
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- 76 reads
Tim's Latest Recommended Reading List!
- Tim Hawthorne's blog
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- 95 reads
Media Buying 1oh!1
The “Ohs,” the “Aughts,” the “Naughts,” the “Double Os”–seems no one is quite sure what to call or how to characterize the decade recently retired. Globalization, war on terrorism, everything Apple, reality TV, emerging BRIC economies, Web 2.0, global warming–is there a tidy zeitgeist to be found? Some suggest it was the Age of Turbulence end-capped by two major recessions: ‘01 and ‘08-’09.

- Tim Hawthorne's blog
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- 189 reads
Tim's Latest Recommended Reading List!
Amazon.com Now Selling More E-books Than Hardocover
http://www.dmwmedia.com/news/2010/07/20/amazoncom-now-selling-more-ebooks-hardocover
Pixazza Raises $12 Million for Commerce-Enabled Web Images
http://www.dmwmedia.com/news/2010/07/20/pixazza-raises-12-million-commerceenabled-web-images

- Tim Hawthorne's blog
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- 107 reads
Hoover Selects Hawthorne For DRTV
- Mike Newman's blog
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- 141 reads
HTML 5: Hype and Reality
You've probably seen articles saying things like "HTML 5 will change everything," "the war between Flash and HTML5," and "HTML 5 will kill Flash." My opinion is that most of this is the same steady stream of hype that keeps the publication pipeline flowing. HTML 5 is of major importance and represents a fundamental upgrade and evolution of the foundations of the web.

- Stephen Kelley's blog
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- 149 reads
Tim's Latest Recommended Reading List
Hooked on Gadgets, and Paying a Mental Price
http://www.nytimes.com/2010/06/07/technology/07brain.html?partner=rss&emc=rss

- Tim Hawthorne's blog
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- 202 reads
Over the Top, or Under a Cloud?
Remember Chris Crocker? He found his fifteen minutes by whining about media negativity toward then-beleaguered Ms. Spears, imploring the haters to “leave Britney alone!” Why reminisce? Because the relentless tech-driven onslaught threatening DRTV makes me sympathize with his motivation (while cringing at the painful execution).

- Tim Hawthorne's blog
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