20 practical predictions for the next 10 years in television

http://informitv.com/news/2010/01/01/20practicalpredictions/

Think You Need a 3-D Ad? Some Advice From Experts

http://adage.com/mediaworks/article?article_id=141395

What TV Everywhere May Tell Us About Online Ads

http://www.marketingvox.com/what-tv-everywhere-may-tell-us-about-online-ads-045793/?utm_campaign=newsletter&utm_source=mv&utm_medium=textlink

"Pay Per View" Means What Americans Want to Watch

In The New Content Economy, Consumers Want Access Not Ownership

http://paidcontent.org/article/419-in-the-new-content-economy-consumers-want-access-not-ownership/

How to Compete with Free Products

http://www.businessinsider.com/how-to-compete-with-free-products-2009-9

Video on the Web: Where to Start

Most Users Peeved by Internet Ads

If mobile in-game advertising has any chance of becoming a viable direct response option, it must adhere to three rules.

Reading the tea leaves of advertising’s future gets more difficult each day. As technological advances enable new options, we experiment enthusiastically. Yet in critical ways, our innovations look strangely familiar. Both the Internet and our portable media devices increasingly resemble interactive variations of television.

MasterCard Launches 'Priceless' iPhone App

http://adage.com/digital/article?article_id=138151