A snit developed today between the two brands over a Super Bowl ad for the Chevrolet Silverado pickup that shows a group of Silverado owners surviving the cataclysm supposedly predicted by Mayan culture for 2012.

Thanks to multimillion-dollar purses, stronger athletes are flocking to golf, and they're bringing social media-savvy and powerful swings, says PGA Tour CMO Tom Wade.

In a first for the Indian film industry, Spanish travel authority Tourespana created what's essentially a brochure for the country in the movie "Zindagi Na Milegi Dobara" -- and it worked, with the number of Indian tourists to Spain jumping 65%.

In a case for the marketing textbooks, Susan G. Komen for the Cure showed how a brand can boomerang from one of the most loved into one of the most reviled in a head-snapping two days.

The ad market is picking up after a sluggish start to the year, but a lot still rides on advertisers' behavior in the second quarter.

Ethnic food -- from Korean to Thai to El Salvadoran -- has become more familiar to the average U.S. consumer, and that's not because of mom-and-pop restaurants or specialty stores, but via food trucks.

Bourbon is gaining momentum internationally, thanks to favorable trading conditions, aggressive marketing and a growing appetite among foreigners for U.S. liquor.

Procter & Gamble Co. and Unilever are trying to modify their increases and talking more about how to save money, which isn't exactly great news for agencies, production companies or the media -- unless you're in digital.

Japan's Hakuhodo took the prize for Ad Age's International Agency of the Year last month, but many of those who didn't win submitted ideas you can learn from. Here are five of the best, culled from Latin America, Europe and Asia.

You're not likely to have heard of them, but PR Consulting, BPCM and KCD are three of the most-influential shops in the fashion biz. We take a closer look.